LinkedIn Advertising Services
When organic posts aren't enough, the social network lends a helping hand with a powerful LinkedIn advertising platform. You can focus on certain types of ads and content to get the most out of it and get new business contacts interested in your business.
Single Image Ads
Single-image ads that will appear in the feed have customization options for mobile and desktop.
Video Ads
To engage the audience, video ads play an important role in buyers,s journey.
Carousel Ads
It’s in the form of a storytelling image with a call to action.
Event Ads
Amplify your LinkedIn events to maximize attendance.
Documents Ads
Get conversion and engagement by sharing documents in the feed.
Conversation Ads
Direct start conversation with a professional which you choose your own path experience.
What to Communicate through LinkedIn Advertising
Before deciding what informational or promotional content to display through your ads, take a step back to understand what values and solutions you need to communicate to your potential clients on LinkedIn.
I’m not just saying this: if users can’t care about your offer, your LinkedIn ad conversion rates will drop inexorably.
You have to work in a professional way. LinkedIn has no room for crude content.
Uniqueness – Forget all those obvious and trite phrases like “we are leaders in the industry” or “our purpose is to achieve your goals.”
Answers to real problems: don’t imagine or assume, ask your sales representatives directly what difficulties the customers you deal with daily encounter most often.
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