Wivro Promotes your Business with LinkedIn Advertising
If you're already using pay-per-click techniques to improve your presence, you can't help, but Wivro gives LinkedIn Ads a try, one of the most popular tools for getting quality business leads.
Types of LinkedIn ads
Single Image Ads
Single-image ads that will appear in the feed have customization options for mobile and desktop.
Amplify your LinkedIn events to maximize attendance.
To engage the audience, video ads play an important role in buyers,s journey.
Get conversion and engagement by sharing documents in the feed.
It's in the form of a storytelling image with a call to action.
Direct start conversation with a professional which you choose your own path experience.
What content to focus on to reach the Goal
As you would do with the editorial plan of the business page of your B2B company, even with sponsored content, you will have to target the curiosity of your potential clients and communicate in a few moments what differentiates you from the competition.
We focus on what type of Professional audience you want to reach with your campaignIt would be best if you did some research before choosing your target. Better to make two different campaigns to check which ad performs well that works best for you, while you can keep one that works the least. Erase.
What to Communicate through LinkedIn Advertising
Before deciding what informational or promotional content to display through your ads, take a step back to understand what values and solutions you need to communicate to your potential clients on LinkedIn. I'm not just saying this: if users can't care about your offer, your LinkedIn ad conversion rates will drop inexorably. You have to work in a professional way. LinkedIn has no room for crude content. Uniqueness – Forget all those obvious and trite phrases like "we are leaders in the industry" or "our purpose is to achieve your goals." Answers to real problems: don't imagine or assume, ask your sales representatives directly what difficulties the customers you deal with daily encounter most often.