What is an SEO Audit Services?
Why do you need to Audit your Website for SEO?
There may be more specific reasons to do an SEO audit. We can check what works for us and what not works.
For example, see if your most important pages are visible to Google, if there are 404 errors, if your content engages users, or if your link-building strategy is working, among others.
Our SEO Audit Services Includes the Following
Check the URL of your Relevant Pages
We check and Make sure that the most important URLs of your website can be crawled and indexed so that they appear among Google results.
Evaluate Your Content
Search engines will always prefer those sites that offer a good user experience. Therefore, we must evaluate the content of your website.
Check the Loading Speed
More than 50% of searches are made from mobile devices. This means that if your site is not optimized for these devices, it is likely that Google will not show it among its first results.
An Off-Page SEO Analysis
SEO off-page refers to all the external factors influencing your position in the SERP. A crucial part of this analysis will be looking at your site’s backlinks, and after proper checking, we will proceed to the results.
Study the Architecture of your Website
We properly check website structure because A well-designed architecture will contribute to better crawling and indexing of your site.
Analyze your Competitor
We check your Competitor and make a strategy according to the market trends to rank your website in search engines.
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Check that your Relevant Pages can be crawled and Indexed
Make sure that the most important URLs of your website can be crawled and indexed so that they appear among Google results. It is a detail that can escape us on many occasions, but that will mark whether your pages are visible or not.
You can find out if your web pages are well indexed from tools like Google Search Console. If your site has fewer than 500 pages, you can Google “site:[yoursite]” to see which website pages are indexed.
Evaluate your Content and its Organic Visibility
Search engines will always prefer those sites that offer a good user experience. Therefore, you must evaluate the content you offer. Is it optimized with the needs of your audience in mind? Is the information fresh and relevant? Make sure to update statistics, data, and links, so your pages are.
Keep in mind that the content of your website is somehow like its soul. We are just a digital void without texts, photographs, videos, or infographics. Therefore, the content on your web pages must add value to users, whether on a product page, on the main page, or on your blog.
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Get Visible in Search Engines to Get your Target Audience
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FAQ’s
What access will you need to my website?
Generally and to cover all the issues to be dealt with in the Seo Audit Services. You need access to the content manager (Web) and FTP access if there are incidents to resolve at the hosting level. And access to essential tools to monitor the web, such as Google Search Console and Google Analytics, both free.
Likewise, if required, according to the SEO Strategy to be carried out, access to social networks would also be necessary to disseminate web content and create greater brand awareness.
What does SERP?
It is the results page that Google (or any other search engine) returns to us after making a search query.
In addition to organic search results, SERPs often include paid search ads and other elements (Google My Business listings, image carousels, videos, etc.).
SERPs can vary a lot depending on several factors, such as the geographical location of the user making the search, their search history (if they are logged in), etc.
How is SEO different from SEM?
SEO focuses on getting traffic organically, while SEM (Search Engine Marketing) is mainly based on paid traffic, which is why it is also defined as PPC (paid per click).